Rusler Implement, Colorado Same Name. Same Family.
Since 1960.

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History

Discover the rich history and legacy behind Rusler Implement on our History page. Founded with a passion for commitment to serving our customers, Rusler Implement has built a reputation for providing high-quality equipment and exceptional customer service for decades. Over the years, we have grown from a small local business to a trusted partner for operations of all sizes, always prioritizing the needs of our customers. Our history is rooted in a deep understanding of the each industry, and we take pride in offering the latest advancements in machinery while maintaining the values that have made us a staple in the community.

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The Beginning

1960
grandpa 1969

Bill Rusler decided to start a new career in 1960 after he got hailed out three years in a row as a farmer. Ironically enough, he decided to stay in the Agricultural industry and decided to start Rusler Implement on July 15, 1960 in Pueblo, Colorado.”

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1968 - 1978
Dad and Grandpa

Bob Rusler, son of Bill Rusler, began working at the store in 1968 as a young kid during the summers for a summertime job. This is when he developed his passion for the business and decides to join Rusler Implement full time in 1978 to follow his father’s footsteps.”

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1979
1985 Arial View Pueblo

The Pueblo location building a new shop in 1979…

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1981 - 1982
rockford arial view

In 1982, Bill and Bob decide to expand and buy a new location in Rocky Ford, Colorado. Bob moves to Rocky Ford with his family to run the new store.

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1985

Rusler Implement celebrates their 25th Anniversary with a customer appreciation dinner and a live band for entertainment!

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1997

Rocky Ford employees emulate older combine picture taken by the Pueblo store in the early 1960’s.

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1999

The Rocky Ford location building a new shop in 1999

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2006

Brett Rusler, son of Bob Rusler, commits to coming back and continuing the family business in 2006. Before becoming full time in 2010, he went to college before joining Rusler Implement.

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2010

Rusler Implement celebrates a milestone of 50 years in business. A customer appreciation festival was held to thank the customers for their continued support in helping us achieve this huge milestone.

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2016

Bart Rusler, son of Bob Rusler, commits to coming back and helping continue the family business in 2016, where he joins the Rocky Ford staff. Like Bob and Brett, Bart had worked during the summers for a summertime job when he was a young kid.

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2016

Rusler Implement purchases West Lot in Rocky Ford to have a secondary lot for inventory display in September of 2016

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2022
40th Anniversary

The Rocky Ford location celebrates their 40th Anniversary in business. (Rocky Ford staff picture) Thank you customers for another milestone in our business!

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2025
RuslerPuebloView2

Our biggest milestone yet will be on July 15, 2025 where we will officially celebrate our 65th anniversary!

Bob Rusler is set to retire and turn the business over to his two son’s.

A new facility in Pueblo is being planned and designed….